GP - Senior Executive- Junior Copy writer

Department Marketing
Division Commercial
Close Date 05-07-2016
Role Overview
Provide creative support in the form of copywriting with special concentration in English to communication deliverables for cross-functional teams as well as consumer segment that are in-line with the company Brand Guideline and also to check those for grammatical and spelling accuracy.
Job Responsibility
Fulfill cross-functional teams’ communication needs
Execute retention, acquisition, awareness and tariff campaigns
Reinforce Image through profiling, events & sponsorship
Gather relevant information to know the nature of need
Work out a theme/idea that rightfully fits the communication objective
Maintain liaison with internal stakeholders to accommodate adjustment/modification on the idea generated
Coordinate with the studio and archive team to make sure that communications made are as per Brand Guidelines
Provide English copywriting support to ATL (Print) communications of the said campaign
Validate English copy vis-a-vis the Bengali one
Proofread all English communication deliverables and check copy for grammatical accuracy
Prepare write-up for invitation, crest, banners, festoons and other  profiling items that reflect the brand’s Tone of Voice
Validate and if required, recommend suitable wording for communication materials sent from event and sponsorship partner entity
Concept development (Ideas):
               >Strategic (Ideas) for Digital & Social Media Platform
               >Conceptualize avenues in which Grameenphone  can establish a strong footprint in the online eco-system
Education and Experience requirements
Graduate (preferably in business) from a reputed university. Associates/Undergraduate- Art, Creative Writing, |English, Journalism, E-Advertising
At least 3 years’ experience preferably in regions
Special Skill
Open to new ideas, innovative
Self-motivated, energetic & result oriented
Have multi-tasking capability
Cooperative and solution oriented mind-set
Adaptive /flexible
Comfort With Authority
Communication Skills
Creative Thinking
Creative Thinking
Presentation Skills
Time Management

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